It’s important to know your metrics, I’m sure you’ll agree. In this podcast episode, I show a small snippet from a recent presentation I gave at a schools conference in Queensland.
Here I detail some of the advanced strategies we are using with Google Analytics to better track where enrolment enquiries are coming from and which links people are clicking on to navigate to that page.
Once you have a baseline, you can improve upon that baseline. Most schools are shooting in the dark as to how their website is performing and what elements users are actually engaging with.
If you would like me to setup Google Analytics for your school, please fill in your details below: